#RTB

Ivan Roubstov - Adgear's picture

How to Apply Social Ranking for Display Campaign Optimization

Today’s marketer is no stranger to SEO and social media. Yet if you ask how to optimize this data in the domain of programmatic display, you’ll probably hear crickets. And browsing the internet for answers is likely to secure information that is vague at best.

Given the abundance and variety of social and SEO data available to leverage, the absence of popular guidelines is a surprise. Social metrics are used to improve SEO, so why not apply the same rationale to the world of programmatic display?

Anastasia Valentine's picture

RTBkit Developer Meetup - New York City May 6th - Hosted by Spotify

Join Datacratic & Spotify for a developer & engineering meetup to talk about real time bidding solutions using the RTBkit and Ad Tech strategies, technologies and implementation by Spotify.

When is it?

Tuesday May 6th from 6:00 PM to 8:30 PM

Where is it?

The RTBkit Developers Meetup will be hosted by Spotify at their office in New York City.   Registered participants will receive the address, directions and instructions with their Eventbrite ticket.