In the News

Rubicon Project's picture

Pre-Beta Invite for Scaled Hosted RTBKit Infrastructure + Additional Features from Rubicon Project

Rubicon Project is looking for early adopters for the OpenDSP. We are working with some of the leading advertisers and agencies on this project, and would like to extend this opportunity to few more companies that are looking to use RTBKit as their reference implementation. OpenDSP will allow RTB users (agencies, DSP, Advertisers or other media buying platforms) to easily and painlessly set-up, provision and operate a real-time bidding system hosted and managed on the Rubicon Project infrastructure and using the RTBkit open-source architecture.

James Prudhomme's picture

RTBkit: An exciting day for real time advertising!

Today is an exciting day for Datacratic and, we hope; an exciting day for the real-time advertising ecosystem. We hope it marks a significant milestone in the evolution of big data and real-time marketing. Today is the day that we have released the first iteration of RTBkit, an open source software framework which makes it easy to create a scalable real time bidder for use on advertising exchanges.